LV POP-UP HARRODS 20

Louis Vuitton pop-up store opens in Harrods

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HARRODS is opening a new pop-up space that will exhibit three Louis Vuitton women’s capsule collections, undergoing a transformation for each new presentation.

LV POP-UP HARRODS 20

Louis Vuitton Pop-up Store in Harrods

The first collection to be exhibited is LV Crafty, a luxury leather range characterised by a reimagining of the classic Louis Vuitton monogram. Inspired by the graffiti-esque style of neo-expressionist painters like Jean-Michel Basquiat, the enlarged monogram is cast in red, camel, cream and black, and splashed across the leather outers and handles of the famed Onthego, NéoNoé and Boite Chapeau Souple silhouettes, and other leather goods.

LV POP-UP HARRODS 20

Louis Vuitton Pop-up Store in Harrods

LV POP-UP HARRODS 20

Louis Vuitton Pop-up Store in Harrods

The collection embodies the union of classic Louis Vuitton craftsmanship and a bold abstraction of their signature monogram and colour ways.

LV POP-UP HARRODS 20

LV Crafty Collection

LV POP-UP HARRODS 20

LV Crafty Collection

The Harrods pop-up will showcase the LV Crafty range alongside a life-size, Crafty-monogrammed Louis Vuitton mascot, and interactive digital screens: an exciting new space to explore Louis Vuitton’s bold new collection.

by Connie de Pelet

The Louis Vuitton pop-up opens on Saturday August 15 at Harrods, Brompton Road, London.

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