Virgil Abloh presents Louis Vuitton: Walk in the Park in Paris
ENTITLED Louis Vuitton: Walk in the Park, Artistic Director Virgil Abloh is unveiling a multifaceted month-long experience in Paris during Men’s Fashion Week. Available to be enjoyed by all, either in-person or digitally, this series of events expands on concepts that Abloh has implemented into the men’s side of the French fashion house – focusing on inclusivity and the relationship between the designer and customers.
Situated on the Rue du Pont Neuf, a Temporary Residency invites you to explore the world of accessories and sneakers from the spring-summer 2019 to the most recent spring-summer 2021 collections. This is a unique opportunity to get your hands on limited-edition collectables like trainers, jewellery and sunglasses – usually a difficult task to try and get yourself a piece.
Also, there will be a Hall of Fame starring the five rarest and most exceptional editions of the LV Trainer – first introduced at the SS19 show. For one week only, the LV Trainer Upcycling from the SS20 collection will be launched in five new colourways, including a special 95 pairs exclusive to Paris.
The Louis Vuitton Cuban chains and 1.1 Millionaires sunglasses will be on display too. Twelve never-seen-before pieces will be on display on the numerals of an enormous clock at the installation – hinting back to the FW20 show where time was a central theme.
In the same way, as the trainers have special editions, the chains come in a small-restock of previous versions, as well as a one dedicated to this exhibition. The 1.1 Millionaires, originally designed by Nigo and Pharrell Williams in 2004, the reinterpreted sunglasses can be obtained ahead of the summer months.
In the Louis Vuitton Maison Vendôme, Abloh is presenting an augmented reality experience designed with the brand’s app that will allow guests to have fun with Zooom with friends – the animated mascots created by Abloh for the SS21 show in Shanghai and Tokyo.
by Imogen Clark
Louis Vuitton: Walk in the Park can be visited online from January 8-31