BACK IN July, Creative Director Maria Grazia Chiuri transported us to Puglia for the Dior 2021 Cruise collection. Celebrating both the savoir-faire of the French fashion house whilst shining a spotlight on her homeland, the collection continued the dialogue between Dior and artisans – giving lesser-known ateliers a chance to shine on the international stage.


Amongst the 90 looks, the Coeur en Fleurs, translating to “heart in bloom”, capsule collection pays ode to the beauty of the surrounding area in Southern Italy. Using the untouched landscapes as inspiration, themes of freedom and escapism arise into embroidery found on dresses, scarves and jewellery, along with the Dior Book Tote bag.


With Valentine’s Day around the corner, the capsule collection features motifs of love; with flowers designed into hearts, embellishments on earrings and necklaces, along with feminine colours threaded into all the floral designs.
Forget the flowers, and get some Dior to show how your heart is in full bloom.
by Imogen Clark