Louis Vuitton continues their support of UNICEF with new additions to the #MakeAPromise campaign

SINCE 2016, Louis Vuitton has supported UNICEF in helping millions of children who are affected by war and disaster. Through the #MakeAPromise campaign, both organisations have managed to help in three major disasters, give aid to 9 million children in Syria and raise over $13  million.

LV x Unicef #MakeAPromise

Continuing this good work, Louis Vuitton is launching four new colours of the Silver Lockit bracelet along with the first Doudou Louis. Coming in pastel blue, pink, celadon green and classic black, each bracelet uses recycled silver and organic cotton with the LV padlock; chosen to signify the seal of this promise. Either worn alone or stacked, this bracelet has an impact beyond the eye – it has the ability to make a real difference to a child.

LV x Unicef #MakeAPromise

For the first time, the collection is welcoming the Doudou Louis as a teddy bear in textile format encompassing all the pastel colours. Also made from organic cotton, the Monogram is printed all over and the eyes of the collector’s item are the Monogram flower.

LV x Unicef #MakeAPromise

By purchasing either of the products, you will be helping in providing access to water, sanitation, nutrition, education, health and protection to the most vulnerable children. Alongside these benefits, this project also supports UNICEF’s COVID-19 emergency response unit helping to recover a world that has been deeply affected by the consequences of this health crisis.

At a time where many are facing hardship, it is time we should make a promise too.

by Imogen Clark 

The Silver Lockit bracelets retail at $465, of which $100 are donated to UNICEF

The Doudou Louis teddy retails at $955, of which $200 are donated to UNICEF


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