SINCE launching in the UK back in October, ingredient-led skincare brand PSA has achieved cult status for its results-driven formulas and skin-positive ethos.
Standing for Purposeful Skincare by Allies, it’s the affordable sister brand to Allies of Skin and, through easy-to-use, biocompatible products, that come without the common irritants found in mass-market formulas such as silicones, sulfates, drying alcohol, essential oils, synthetic dyes, and fragrance, the brand delivers visible improvements and an enviable glow.
The brand’s newest launch – two recovery boosters and a lustre-restoring exfoliating peel – is quite possibly their best yet. Housed in sleek, biodegradable packaging, the trio of products utilise potent, vegan ingredients to soothe, refine and firm the skin.
Liquid Panacea, the first of the two serums, harnesses a blend of supercharged actives, including 5% centella asiatica extract, 6% kombucha, and white tea and madecassoside to calm redness and nourish fatigued skin. The ideal product for customising your routine, I pump a few drops into my moisturiser, both day and night, for an extra boost of antioxidant protection.
The Liquid Clarity booster, on the other hand, I use as a perfecting spot treatment on breakouts and areas of irritation. Formulated with a mix of 2% BHA, 1% bakuchiol, 2% zinc PCA, and licorice root extract, it helps reduce inflammation and brighten the appearance of post-acne scars.
Lastly, the Follow The Light peel, my personal favourite, is the ideal end-of-week exfoliation that restores and heightens the skin’s natural radiance. With 10% glycolic & lactic acid, 5% vitamin C & pomegranate enzymes complex, centella asiatica, glutathione, and licorice root, the peel gently sloughs off dead cells revealing fresh baby-soft skin.
With their effortless and customisable formulas, PSA is a brand any beauty-aficionado should try, with this new trio of launches cementing their position as skincare royalty among the likes of The Ordinary and The Inkey List.
by Joshua Hendren
