ANIME fans will be quaking in their boots in anticipation for Loewe’s second collaboration with Japanese film house Studio Ghibli. This time, the collection has been dedicated to one of Ghibli’s most acclaimed movies; Spirited Away.
Iconic characters from the 2001 picture will feature on ready-to-wear garments, blankets, scarves and various bags and other small accessories. The protagonist Chihiro, the sorceress Yubaba and the infamous spirit with no face are all featured to create, what Loewe hopes to be, a “wearable movie”.
Throughout the collaboration the brand made use of the traditional Japanese ‘boro’ technique. By doing so, they used mended and indigo-dyed fabric scraps, and patchworked them together to create Kasuri textiles and anagram jacquard canvas for the clothes and bags. Loose and free-flowing silhouettes run throughout the collection. With oversized t-shirts, jumpers and culottes allowing more room to recreate a scene from the whimsical world of Spirited Away.
To bring this world to life, Loewe brought in the help of photographer Juergen Teller for the campaign images. Teller shot a unique cast, with singer and performer Dua Saleh posing alongside models Kit Butler, Hyunji Shin and Mica Arganaz. The result, pure Ghibli fantasy.
by Pia Brynteson
The collection will be available for purchase from January 7, 2022 from Loewe