Tommy Hilfiger and Shawn Mendes unite for a Spring 2023 Collection
TOMMY Hilfiger and Shawn Mendes have joined forces for a new sustainable fashion collection, Tommy X Shawn Classics Reborn, to launch in Spring 2023. The 28-piece capsule takes a fresh spin on the pre-90s prep style, displaying inclusiveness with the relaxed fits and placing emphasis on sustainability via the use of cutting-edge recycled materials.
The Colour Reborn principle utilises Recycrom™, a dye created from pre-consumer factory cutting waste, while Materials Reborn incorporates Circulose, a blend of recycled textile waste and wood fibre. Self Reborn emphasizes the importance of taking a fresh look at passions, perspectives, and style, while Community Reborn underlines the value of surrounding oneself with inspiring people.
Tommy Hilfiger and Shawn Mendes have a shared vision of creating sustainable and inclusive fashion, and this collection reflects their commitment to a more responsible future in fashion. As Tomy Hilfiger shared, “The Tommy X Shawn Classics Reborn collection marks another step towards realising our vision for sustainability, as we aim to create fashion that Wastes Nothing and Welcomes All”.